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The parent company of Facebook and Instagram will sniff out and label robot-created videos, photos, and audio
Meta will start labeling AI-generated content on Facebook and Instagram from May onwards, the tech giant has announced. Until now, the company had a policy of deleting such computer-created content.
The company will apply "Made with AI" labels to photo, audio, or video content created with artificial intelligence, it explained in a blog post on Friday. These labels will either be applied automatically when Meta detects "industry-shared signals" of AI content, or when users voluntarily disclose that something they post was created with AI.
If the content in question carries "a particularly high risk of materially deceiving the public on a matter of importance," a more prominent label may be applied, Meta stated.
At present, Meta's 'manipulated media' policy only covers videos that have been "created or altered by AI to make a person appear to say something they didn't say." Content violating this policy is removed rather than labeled.
Meta will start labeling AI-generated content on Facebook and Instagram from May onwards, the tech giant has announced. Until now, the company had a policy of deleting such computer-created content.
The company will apply "Made with AI" labels to photo, audio, or video content created with artificial intelligence, it explained in a blog post on Friday. These labels will either be applied automatically when Meta detects "industry-shared signals" of AI content, or when users voluntarily disclose that something they post was created with AI.
If the content in question carries "a particularly high risk of materially deceiving the public on a matter of importance," a more prominent label may be applied, Meta stated.
At present, Meta's 'manipulated media' policy only covers videos that have been "created or altered by AI to make a person appear to say something they didn't say." Content violating this policy is removed rather than labeled.
